There is no doubt whatsoever that about the easiest business to start for someone with little or no upfront capital is a window washing service. But have you ever considered once you start this business how you are going to go out and get customers? How are you going to market this business and what types of advertising will do?

What types of customers will pay the best and indeed which types of customers will pay you on time? How much should you charge and what about competition? All these are good questions indeed and so perhaps I should explain to you how to market a window cleaning firm.

First you need to decide your market mix and I would say it is best to start out with 25% Business and 75% residential or personal customers. Next I would suggest if you are just starting out to talk to realtors first and Homeowners Associations. You business clientele should be small businesses where the owner is usually present to make sure at the end of the month you can hand them an invoice and they can cut you a check.

For other corporate clients like bank branches and such, wait until you build up your reserves, as they may pay you 90-120 days in the rears meaning you will be cleaning for 304 months before you even get paid for the first month. Consider these marketing tips for your window cleaning service in 2006.